Monday, 20 October 2008

Tips on Selling & Relationship building

Selling a product properly is very important. It is a simply activity which is often complicated. Sales of a product mainly depend on the relationship of the buyer and the seller. Better the relationship, better the sales. And at no point of time should the buyer realize that money is the motive behind the sale of the product. Because once this happens, the sale for the product dies. But a proper attitude can go a long way in improving the sales. Exchanging ideas with the buyers and having a lively conversation with them will certainly help you match your business objectives. The most important secret behind effective sales is to know the buyer. Get into a conversation with the prospective buyer. Ask him general questions from the point of view of a friend and not a as sales person. Ask questions like married or not, for how many years, work involved in, position at work, etc. Ask the buyer to give a description of the company where he works. Such a friendly chat works magic in the true sense. The buyers will develop a bond and trust with you. You will be like a fresh breath of air in their life. And this positive attitude with the buyer will reflect in your sales as well. And an improved business will only give a further boost. Next, continue the relationship with the buyer. Show to him that you are not only interested in selling him your product but also want him to be your friend. Thus, follow your relationship with your buyer. Get to know his interests and the kind of stuff he is interested in. Also get to know about the people in his contact who might be interested in your product. Thus, try and expand your business chain in this way. Also, never forget or delay any follow-up promises made by you to the buyer. Such an incident will create unnecessary doubt in his mind and your hard built image in his eyes will start blurring. Proper follow up can make or break a sale. It can also help repeat business and get referrals and testimonials. Thank You is a word, if said from the heart, directly touches the art. Thank You is basically a word of appreciation which is always appreciated by the person you say it to. Thus, two words can make a huge difference between profit and loss. Always be grateful that a person has bought from you. It is this thankful nature which will reap you large dividends in the future. Also, provide the customer with some benefits in the form of discounts and gifts. This is a very good strategy which instantly pulls people towards your product. Although these discounts and gifts reduce your profit margin, they give a super-boost to your sales. So there are a few simple steps one needs to follow in order to make his sales full and perfect.


About the Author
Jon Elton owns and operates a Car Home Life Insurance Quotes website to help while making decision about insurance. He also operates a Cheap Car Auto Insurance site to help taking decision about auto Insurance.

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