Hiring the best people

As we know most developed countries are having a tough time selling their products. Now, more than ever, they are looking for talented Salespeople that will push their product forward above the competition like nothing else has. Basically, what these firms are looking for are Sales Heroes. A Sales Hero is that individual that does all the hard sales, contacts those clients that have never wanted to even listen to the Company and gets the sales closed. Finding a Sales Hero is not easy. A sales hero might be a hero for one firm but a complete waste of time on another. But still, they do exist. These people are very talented, above all things, in the art of speaking to people. They can become friendly in a very short space of time with just about anybody they meet. This friendliness results in sales. We would all rather buy from someone that we see as a friend than from a completely correct salesperson trying to impress us with a new product or service. But this rather unique individual has to be very motivated to start with. Most companies will not motivate them enough or just don't motivate them the way they should be motivated. It's good you offer a Sales Hero a brand new company car, but you must offer him other creature comforts so that he feels he is part of a team and notices company is going to take care of him whatever happens. It's not good he only feels you are giving him things while he brings money in, he must feel that you are doing it because you appreciate him. This might sound a bit weak but this is exactly the way he does his sales. So what you are doing is selling your company to the Sales Hero. Of course, this attitude must continue if you do manage to hire him. If you make him feel good and then a month later come up with only figures and sales reports he will see through you and know you are just like all the other companies that hired him before. What we can never be too sure about if it is really worth hiring a Sales Hero. If your company only contacts through this person with your clientele then, if he leaves, you can be pretty sure he will take his clients with him, or give them to your competitors. The Sales Hero type will always be offered new exciting job offers from other companies looking for a hero so it won't be hard to keep him with you for a lifetime. One of my other articles is precisely about how we should try to contact our clients directly, not only through the main Salesperson or, in this case, Sales Hero.


About the Author
John Kenzy works helping out in an Internet Marketing in Spain As a hobby he flies model helicopters and manages a Spanish hobby forum. Foro de helicopteros rc